Photos: Harlem’s Fashion Row\YouTube Screenshots
We’re beyond excited to bring you an exclusive episode of the Fashion in Color Podcast with Anifa Mvuemba, the innovative designer and founder of Hanifa. Known for creating one of the most talked-about 3D fashion shows of 2020, Anifa redefined how fashion could be presented in a virtual world. But her story doesn’t stop there. From being a self-taught designer to stepping out on faith to create a brand with global impact, Anifa’s journey is a powerful reminder of what’s possible when vision meets resilience.
In this episode, proudly sponsored by H&M, Anifa opens up about: Watch On YouTube
The Deeper Meaning Behind Hanifa
“The name Hanifa means ‘believer.’ It’s a reflection of my growth, my faith, and my journey of creating without limits.”
Anifa explains how the name Hanifa mirrors her personal evolution and belief in herself, making the brand a true extension of who she is and what she stands for.
The Game-Changing 3D Fashion Show That Took the Internet by Storm
“We weren’t thinking it would blow up. When it happened, my team and I just sat in silence like, ‘What just happened?’”
In the middle of the global pandemic, when the world was at a standstill, Anifa used the extra time to dive into research and create a bold idea. Inspired by CGI technology, she pulled together a small team to craft a 3D fashion show that became a viral sensation and changed the way fashion brands approach virtual runways.
The Journey of Being a Self-Taught Designer
“I started sewing thrift store finds and studying patterns at Joann Fabrics. That season shaped me—I built the foundation for my brand.”
Without formal training, Anifa relied on her curiosity and determination to teach herself how to design. From altering clothes for herself to learning pattern-making, she embraced the process of trial and error, using her skills to build Hanifa from the ground up.
This episode is packed with inspiration, valuable insights, and moments of pure honesty from one of the most innovative voices in fashion today.
Proudly Sponsored By H&M
Packed with rich insights, deep reflections, and motivational stories, this episode of the Fashion in Color Podcast a must-listen for anyone interested in fashion, creativity, and career growth. Thank you to our title sponsor, H&M, for presenting Harlem’s Fashion Row’s Fashion in Color Podcast. Tune in to get inspired and educated about the intersections of design, business, and personal growth in the high-stakes world of fashion.
Claim Your Fashion In Color Book
On Sale: $120 $80
The Fashion in Color Podcast was inspired by Fashion In Color, a powerful book honoring Black designers who are redefining the industry. Featuring designers like Anifa, and so many more, this book is an essential for your home.
Use code ANIFA to get $40 off your copy until November 22nd at 11:59pm et. This striking coffee table book showcases the heritage, stories, and impact of trailblazing designers, making it a must-have for fashion lovers.