Morgan Riddle is an American influencer, content creator, and model who gained widespread popularity for her lifestyle and social media content surrounding tennis. She was born in July 1997 and raised in Saint Paul, Minn. Morgan, who studied Morgan Riddle Net Worth English literature at Wagner College in New York and eventually pursued media and real estate. Eventually, she moved into creating content full-time, including around lifestyle, fashion, and tennis.
Morgan was a national figure, posting videos making fun of tennis culture and dating an American tennis player Taylor Fritz. She’s developed an online following in the tennis world, especially among younger people who keep up with her on TikTok, Instagram, and YouTube.
Her Journey to Fame
Morgan achieved fame by blending original mixes of tennis and lifestyle content. Instead of a steady stream of sports coverage, she focused on what it looks like behind the scenes of a tennis event, telling personal stories about fashion choices, travel, and basic descriptions of how tennis tournaments work. Her fresh way of presenting it also made tennis more approachable to new fans, those who didn’t grow up watching the sport.
That visibility ratcheted up even more after she was featured on the Netflix sports documentary series “Break Point,” which followed top players on the ATP and WTA tours. On the show, Morgan was shown cheering on Taylor Fritz and giving a close-up view of life for a tennis couple. The appearance helped to increase her social media following and gave her a larger platform to further her brand.
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Morgan Riddle Sources of Income
Morgan Riddle makes money from a few different sources. Her primary earning source is her huge fan following on social media. Amassing countless followers on Instagram, TikTok, and YouTube, she consistently collaborates with brands to endorse fashion, beauty, and lifestyle products. She frequently earns money through sponsored posts, brand deals, and event appearances.
In 2023, she introduced her jewelry collection in cooperation with a fashion company. The tennis-themed necklaces and bracelets she helped design sold successfully, and the partnership highlighted how she could successfully capitalize on her tennis lifestyle. She’s also done ad campaigns and worked as a model at fashion happenings in the U.S. and European cities.
Morgan Riddle’s Net Worth
As of July 2025, Morgan Riddle has an estimated net worth of $1 million. That figure includes her social media earnings, brand partnerships, modeling work, and personal projects. Concrete numbers are nowhere to be unknown to the general public, but the consensus seems to be that
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she is in a low seven-figure range of wealth.
Her rising fame, broader range of brand partnerships, and forthcoming projects may boost her earnings over the next few years. With the influencer economy continuing to build and her following growing, Morgan is only expected to continue to accumulate wealth.
Comparison with Taylor Fritz
Morgan is the boyfriend of Taylor Fritz, one of America’s top-ranked tennis players. As of 2025, the net worth of Taylor is estimated to be over $3 million, primarily on the basis of prize money and endorsement deals with sports brands.
