Labubu Doll has been on a trend list for a considerable time and is gaining popularity worldwide. But why? What’s so special about it that everyone is running to buy it? These dolls are toothy little monsters, which many people find amusing. Its unique design and creepy vibes make it a new favorite for celebrities and collectors of such items. You can find it anywhere on social media, with celebrities using it as their bag accessories, and in auctions. Yes! The sales and popularity have reached a level where it is sold in six figures at auctions. It shows the most sold doll, which has never been observed.
What are Labubu Dolls?
Labubu is a Chinese storybook character, which is brought to life in the form of a unique-looking plush toy. This doll represents Kasing Lung’s storybook character that first came into the picture in Hong Kong. The story character came into existence in 2015 and gained different heights after a Chinese company, Pop Mart, invented the concept of Blind Box. These blind boxes contained different types of Labubu Dolls, which gained the attention of the public.
As cute as these dolls look, they are equally scary because of the same look. The big eyes, its toothy smile, and rabbit ears give a creepy, scary, and cute look to the doll.
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Labubu Dolls at auction
These dolls have gained a craze among people all over the world, which has made the concept of blind box a success. These dolls were once released as simple ones, which the kids might want to keep. These furry dolls have turned into a fashion trend among celebrities and collectors within a short period. This doll has two types- rare edition and life-size dolls, which have a difference of sky and land in prices. While the rare editions are available in thousands, the life-sized dolls have been sold at $170,000 in an auction. Many celebrities from Hollywood, such as Rihanna, Dua Lipa, and Lisa, have been seen following the trend of accessorizing Labubu Dolls.
The auction was held at the Yongle International Auction house, where these Labubu Dolls were sold at crazy prices. The auction was set primarily for its main attraction, the Labubu Art Show, which went quite successfully in Beijing. A 5-foot-tall, Labubu life-sized doll, which reflected a brown shade, was auctioned for $130,000. In total, about 48 labubu dolls were sold in the auction, showing their craze among the public. Among thousands of bidders, these prices and count are shocking for a doll, which has been popularized worldwide.
Why are Labubu Dolls in high demand?
The main reason these dolls have reached such massive sales and popularity among people is their concept. While the other companies just launch a doll as a means of kids’ collectibles, they market it using a strong concept. The Blind Box was a brilliant idea by Pop Star, which stirred excitement among the public. The customers wanted to know what doll they might get out of their investment in this strategy. And it worked successfully. It didn’t just grab the country’s attention, but the whole world. People wanted an exclusive doll, for which they were willing to buy it frequently.
Labubu Dolls have been popularized and promoted very strategically. After gaining such popularity through the concept of Blind Box, why would anyone want to throw off the chance? The prices of Labubu Dolls were raised until people believe that these dolls are luxury items.
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Conclusion
The Labubu Dolls are the first plush toy that has made its place in the collectibles of famous international celebrities. Their concept is unique and different from what is expected of a usual doll. Moreover, Labubu’s character is loved by the public, and now their dolls have created a new history in the plush toy industry. The company has shown exceptional marketing and innovative skills in the toy industry.
