Photos: Laura Kay Innovations\We Buy Black
There are lots of traditions and old ways that are wonderful to keep alive, but cleaning with harsh and toxic chemicals that aren’t made by Black companies shouldn’t be one of them. Drop your chemicals and the bleach (yes, even the bleach) and start cleaning your home with eco-friendly, safe products from Laura Kay Innovations, a Black-owned, family-owned company founded by a Black chemist.
The brand’s best-sellers are their CleanVation™ Dish Soap, which boasts a fresh, lemon scent that customers rave about; their CleanVation Everyday™ Multi-Surface Cleaner; and their OxyVation™ 5 in 1 Germ & Virus Fighting Green Cleaning Kit, which helps fight germs and viruses without harsh chemicals.
This family-owned business was founded by patented chemist Bill Embry and his son Keion. After running a successful commercial cleaning product brand, Embry decided to re-brand to offer something directly to consumers. The father-son duo decided to name their company after Laura, Bill’s mother and Keion’s grandmother, and Kay, Bill’s wife and Keion’s mother – two Black women whose love and caring have contributed to the beauty of their family.
“My wife is a very caring person, and so we thought about Laura’s love and Kay’s caring and how we could carry that forward into a product line,” Bill said.
Ultimately, the company’s work in educating our community about the importance of using products that are effective but that also are safer and gentler on the health of the household is paying off. Try replacing some of your traditional cleaning products today and start a new tradition in your family.
“The highest compliment that we ever received was from a customer who said the product was a blessing from God,” Bill said.
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