Photo: Twitter
T-Pain’s latest musical project echoes the sentiments of many Black business owners that have looked to get the recognition they so deserve.
The Grammy-award-winning artist teamed up with Google and Youtube to make it easier for people to support the businesses they love and shop their values.
In his new song, featuring R&B sensation Normani, Black businesses are being spotlit in a shoppable film that allows watchers to immediately support them with a click of a button.
“I was thrilled when Google reached out about the second annual Black-owned Friday,” T-Pain said. “Last year, Google partnered with the U.S. Black Chambers, Inc. to reimagine Black Friday as ‘Black-owned Friday’ — a day to celebrate and support Black-owned businesses.”
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